Draftless playbooks

Works out a few distinct selling angles for your product and audience, then renders one static ad per angle so you can test messages rather than guess at them.

Needs: Product, Audience

Takes real reviews or support messages and builds static ads around the words, worries and wins your customers used themselves.

Needs: Product, Customer feedback

Keeps your winning visual exactly as it is and re-renders it with different headlines, so a test changes the message and nothing else.

Needs: Ad image, Product

Writes different opening seconds for the same video ad and renders each one, so you can find out which opening actually stops the scroll.

Needs: Ad concept

Re-lays out an existing static ad for the shapes each placement needs, keeping the product and message in focus instead of cropping them away.

Needs: Ad image, Product

Translates the copy on an ad and adapts it so it reads naturally in the new market, while the brand message stays the same.

Needs: Ad image, Languages, Product

Reads how a reference video ad is built — its opening, its turn, its close — and rebuilds that structure as an original ad for your product.

Needs: Reference video, Product

Studies your product photos for materials, details, visual strengths and constraints, then turns those findings into original ad concepts grounded in the product you supplied.

Needs: Product images, Product, Audience

Watches a supplied reference video for hook, pacing, composition, proof, offer structure and close, then creates an original ad for your product from those structural lessons.

Needs: Reference video, Product

Reads the Meta results Draftless has already measured for your connected ad account — or numbers you paste in — says plainly what is underperforming and why, and gives you an ordered list of what to test next.

Needs: nothing

Finds the ad your account actually performed best with, works out what made it work, and renders fresh variations of that winner — optionally handing the strongest one to Meta as a paused draft.

Needs: Product

Reads the TikTok ad results Draftless has already measured for your connected advertiser account — or numbers you paste in — says plainly what is underperforming and why, and gives you an ordered list of what to test next.

Needs: nothing

Writes a set of distinct TikTok openings for your product — the two seconds that decide whether anyone stays — and renders an opening frame for each so you can test hooks rather than whole ads.

Needs: Product

Writes a short spoken script, renders an opening frame and animates it into a vertical clip — repeated across a few angles, so you get a pack of native-feeling TikTok ads in one run.

Needs: Product

Turns real reviews or comments into a spoken TikTok script that keeps the customer’s phrasing, then renders a frame and a clip for it.

Needs: Product, Reviews or comments

Rewrites an ad for a different language and market — idiom, references and on-screen text included, not a literal translation — and renders a matching opening frame.

Needs: Ad script, Market

Finds the TikTok ad your account actually performed best with, works out what made it work, and renders fresh variations of that winner — optionally handing the last one to TikTok as a disabled draft.

Needs: Product

Picks one of the Draftless effects and runs it on your image — the same recipe the Effects library uses, straight from the conversation.

Needs: Effect, Source image

Takes a named photo Look — phone flash, warm film, neon alley night — and renders your subject in it, on the model that hits that look best.

Needs: Look, Subject

Takes a single product photo and animates a slow, controlled camera move around it — the shot most product pages are missing.

Needs: Product photo, Product

Puts the same product into several different scenes so a whole page or carousel can be shot from one photo.

Needs: Product photo, Product

Writes a short script on your topic, renders a frame per beat and records the voiceover — a complete faceless short without anyone on camera.

Needs: Topic

Takes one clean product photo and builds a 3D model from it, ready to spin on a page or drop into a scene in Blender.

Needs: Product photo, Product

Builds a 3D model straight from a written description — useful for props and concepts you have no photograph of.

Needs: Description

Renders a clean full-body reference of your character first, then builds a 3D mesh from that frame so the model matches the design you approved.

Needs: Character

Plans a short interface story from your product description, renders the key frame in your brand colours, then animates it into a finished video clip. Output is video, not editable layers.

Needs: Product, Screens to show

Renders an illustrated frame in the style you describe, then animates it into a short looping clip with gentle character and background motion.

Needs: Subject, Illustration style

Writes the slide down to its essentials, renders it as a designed frame and animates the build so a flat slide becomes a short video moment.

Needs: Slide content

Renders your subject as layered cut-paper artwork, then animates it with the stepped, tactile motion the style is known for.

Needs: Subject

Turns your explanation into a simple sketched board, then animates it so the drawing appears the way someone would draw it out for you.

Needs: Topic

Translates the on-screen wording, then re-renders and re-animates the frame in the target language so the motion matches the new line lengths.

Needs: Scene, On-screen wording, Target language

The open-ended one: give a brief, get a motion direction, a designed key frame and a finished clip. Use it when none of the named workflows fits.

Needs: Brief